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Is the success rate of coffee shop entrepreneurship really low?

Is the success rate of coffee shop entrepreneurship really low?

Almost every once in a while, as short as a few weeks, as long as a month or two, there are one or two articles on the Internet that are painstaking, sincere and heartfelt. The writers either stay out of it and stand in a strategically advantageous position. Or speak in person and measure others by themselves, but they are mostly so-and-so gods and immortals who are pseudonyms or have never been heard of in the coffee industry.

2014-06-10
The common sense of Robusta boutique coffee beans you don't know.

The common sense of Robusta boutique coffee beans you don't know.

Arabica coffee beans are always classified as good, while its distant relative, Robusta, is often classified as bad. People always habitually look at things in dichotomy, good and bad, good and evil, good and bad. The same is true in the world of coffee. Arabica coffee beans are always classified as good ones.

2015-02-15
The average chemical composition of raw coffee beans is as follows

The average chemical composition of raw coffee beans is as follows

The average chemical composition of raw coffee beans is as follows: water 12%, nitrogen 12%, fat 12%, sugar and dextrin (dextrine) 10%, other non-nitrogen substances 18%, dust 4%, tannin 6.7%, caffeine 1.2%, coffee essential oil 0.1%. Of course, these data are not fixed, and the quantity of some of these ingredients varies greatly, which is why each kind of coffee is so different.

2015-09-21
How long can Starbucks 'high profits last in our country?

How long can Starbucks 'high profits last in our country?

Recently, Starbucks effect continues to rise, China's cultivation of coffee culture Starbucks is an indispensable subject, there are reports about Starbucks in mainland China's high prices and profit margins as high as 32% caused widespread debate. At the factual level, there are mainly two sets of data as follows. First, Starbucks announced the relevant data for the second quarter of 2013, showing that China/Asia Pacific operating profit

2015-09-07
Individual coffee is also known as coffee of origin.

Individual coffee is also known as coffee of origin.

Single coffee, also known as origin coffee, in fact, mainly relative to mixed coffee, single coffee as the name implies is a single variety or single origin coffee beans, that is, unblended coffee. The name of individual coffee is generally composed of country of origin, place of origin, manor, grade and variety. For example, Jamaica Blue Mountain No.1 refers to the production of Jamaica Blue Mountain region.

2015-07-29
Why doesn't the coffee taste as good as it smells?

Why doesn't the coffee taste as good as it smells?

Why do we feel that it doesn't smell good when we drink coffee? Barry, a professor at University of London. The conclusion of Smith's study is that we have two senses about smell, one of which is caused by inhalation in the external environment. The other is when the smell is exhaled out through your nasal cavity. The act of swallowing coffee sends an aroma from the inside of the mouth to the nasal cavity, stimulating brain production

2015-10-16
Costa Rican coffee is praised by many foodies as

Costa Rican coffee is praised by many foodies as "complete coffee" boutique coffee.

Costa Rica (Costa Rica) aroma 3.5 minutes brightness 4.5 minutes mellow 3 minutes flavor 4.5 minutes aftertaste 4.5 minutes suitable for baking degree: Light/Medial/City wants to show Costa Rican perfectly balanced flavor, then absolutely can not deep baking, it is recommended that City degree, or even the end of the first explosion can be added beans, when the flavor and flavor will be both, close to the second explosion is the most baking

2016-06-08
Why doesn't the coffee taste as mellow as it smells?

Why doesn't the coffee taste as mellow as it smells?

Why do we feel that it doesn't smell good when we drink coffee? Barry, a professor at University of London. The conclusion of Smith's study is that we have two senses about smell, one of which is caused by inhalation in the external environment. The other is when the smell is exhaled out through your nasal cavity. The act of swallowing coffee sends an aroma from the inside of the mouth to the nasal cavity, stimulating brain production

2014-12-31
Why doesn't the coffee taste as mellow as it smells?

Why doesn't the coffee taste as mellow as it smells?

Why do we feel that it doesn't smell good when we drink coffee? Barry, a professor at University of London. The conclusion of Smith's study is that we have two senses about smell, one of which is caused by inhalation in the external environment. The other is when the smell is exhaled out through your nasal cavity. The act of swallowing coffee sends an aroma from the inside of the mouth to the nasal cavity, stimulating brain production

2015-03-14
The faint and elegant aroma of Colombian coffee

The faint and elegant aroma of Colombian coffee

Walking into the Columbia Pavilion of the Shanghai World Expo, you can smell the faint aroma of coffee, not as strong as Brazilian coffee, not as sour as African coffee, but a sweet fragrance, low-key and elegant. The 16th is the National Pavilion Day of the Republic of Colombia, so the flow of people in the Colombian Pavilion is particularly crowded. Colombia has four famous treasures: coffee, flowers, gold and green.

2015-06-19
An introduction to the spread of traditional Coffee machines in Western Europe and the Origin of Coffee in the World

An introduction to the spread of traditional Coffee machines in Western Europe and the Origin of Coffee in the World

Let's talk about espresso (Espresso, which means very fast). It is a kind of pure black coffee with a layer of golden foam on the surface. It tastes as strong as passionate Latins. Its production requires instant high-pressure extraction, using only the initial 25-50 ml, also known as short coffee (Short Coffee), and it is also drunk at once, at most.

2016-10-24
A basic introduction to coffee used as four nouns for commercial coffee

A basic introduction to coffee used as four nouns for commercial coffee

[Latin name] four kinds of commercial coffee: large fruit coffee Coffea liberica medium fruit coffee Coffea canephora small fruit coffee Coffea arabica high yield coffee Coffea dewevrei Coffea is a coffee tree [English] coffee [alias] small seed species also known as Arabian species, medium seed species also known as Gaffra species, large seed species also known as Liberian species

2015-06-23
As long as 1 square meter is vacated, the living room can have multiple cafes and build its own coffee space.

As long as 1 square meter is vacated, the living room can have multiple cafes and build its own coffee space.

People who like coffee should have a coffee shop at home. On the one hand, homemade coffee still needs a certain amount of equipment, there is no special small space, things are easy to mess up. On the other hand, decorating a cafe in the living room does not require much space. See how they design it. In fact, it's very simple. It only needs one square meter of space.

2016-01-04
Is instant coffee good or bad?

Is instant coffee good or bad?

Coffee is one of the main drinks of human beings, and it is an indispensable thing for many people every day. Chinese people have always given priority to drinking tea. in recent years, coffee has entered Chinese society in a fashionable manner, and the number of people who drink coffee has gradually increased. Drinking coffee overseas, as it has become an important part of social life, the conditions for making coffee are available everywhere. People drink freshly brewed coffee and seldom drink instant coffee.

2015-09-06
Introduction to the drinking method of roasted coffee beans and the taste of brewing method

Introduction to the drinking method of roasted coffee beans and the taste of brewing method

It is clear at a glance whether the coffee is delicious or not. even after 30 minutes, the color is still clear and the taste will not change. Judging from the taste and aroma of coffee, delicious coffee is as sour as citrus fruit without strong sour taste. Bitterness is a soft bitterness. There is no bitterness like cigarette or scorch. The shape was discussed before judging from the quality of raw beans.

2016-10-17
Coffee is an agricultural product as valuable as wine

Coffee is an agricultural product as valuable as wine

Coffee, like wine, is an agricultural product. Like wine, it changes every year under the influence of climate and light, and it also shows different tastes due to different places of origin. The above-average coffee beans are basically Arabica coffee beans, which grow only at an altitude of 900m to 2000 m. The region rich in coffee beans in the world is no better than red wine.

2015-03-28
The taste of Rwandan coffee is described as

The taste of Rwandan coffee is described as "grass aroma" with tropical climate characteristics.

High-quality coffee comes from washed Arabica beans, which has a unique and perfect flavor. Rwanda coffee is absolutely high quality in the form of washed Arabica beans. As far as Africa is concerned, its coffee industry attracts attention because the country thrives mainly by producing the best possible coffee beans. The taste of Rwandan coffee is described as "grass aroma", with

2016-05-21
The function of milk essence the end of fat plant is commonly known as

The function of milk essence the end of fat plant is commonly known as "milk essence"

Plant fat powder, commonly known as milk essence, is mainly composed of syrup, vegetable oil, sodium caseinate, emulsifier and so on. Milk essence is basically divided into three types: heat-soluble type, cold-water instant-soluble type and foaming type, which are widely used in solid foods such as seasoning, nutritious cereal, infant formula rice noodle, sesame paste, soy milk crystal and peanut crystal, as well as dairy drinks, pearl milk tea, coffee companions, ice cream, freezing and baking.

2015-04-28
The coffee farm in Costa Rica introduces the Central Valley.

The coffee farm in Costa Rica introduces the Central Valley.

Coffee farmers have a high status in Colombia. In 1897, citizens of the capital witnessed the completion of the National Theater donated by coffee tycoons. Coffee wealth brings stability to Costa Rica's politics, economy and democracy, which is rare in Central American countries. In addition, Colombia has a law that only allows the planting of Arabica, and Robasta is contraband in its territory, which is the only innovation seen in the world. Gostad

2016-06-15
Coffee as a companion Coffee life

Coffee as a companion Coffee life

Liu Yang, currently working for a travel agency, is a tour guide by profession. He has a passion for coffee. With the help of his work convenience, Liu Yang went all over the world to taste coffee. As early as 1994, Liu Yang began to contact coffee, at first it was simple to play, later went abroad to see, see people use pressure coffee machine, the coffee brewed out is very strong. and their

2015-06-09
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